Caroline Absher is a host of exceptional ability. Studies show that a vast majority of guests attending events by Caroline have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.
Caroline Absher is a host of exceptional ability. Studies show that a vast majority of guests attending events by Caroline have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.
Caroline Absher is a host of exceptional ability. Studies show that a vast majority of guests attending events by Caroline have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.
Caroline Absher is a host of exceptional ability. Studies show that a vast majority of guests attending events by Caroline have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.
Caroline Absher is a host of exceptional ability. Studies show that a vast majority of guests attending events by Caroline have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.
Reddit is where the world finds recommendations for, well, everything.
As we head back to Cannes Lions for another year, we celebrate the answers redditors find on our platform every day and the communities built around informative, delightful, sometimes wacky responses.
Come see what makes Reddit unlike anywhere else online, learn how businesses drive success on our platform, and get endless inspiration for your next campaign.
The world of gaming is made up of niche communities– valuable target audiences for advertisers looking to connect with specific demographics and interests.
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From hardcore to casual to competitive gamers, the sweet spot is where gaming and community meet in an ever evolving ecosystem that expands beyond the game. In this panel, you’ll hear from experts in gaming, advertising, and community to learn how to build genuine relationships with users, understand their values, and provide valuable content for successful engagement.
Chief marketing officers are on the receiving end of an impossible amount of information…from CFOs, customers, platform partners, publishers, measurement providers and more. Furthermore, AI tools will open new frontiers in creative testing and feedback, leading to…even more inputs. Our panel will discuss the frameworks they use to process the endless insights, as well as which signals matter and which can be safely ignored.
Every day, redditors ask for recommendations like, "What perfume do you get the most compliments on?" At Cannes Lions, we’re doing a daily reveal of redditors’ recs and their favorite products from some of their most-talked-about brands. Make sure you stop by at 1pm Monday - Thursday to get the inside scoop and some very special surprises!
AI is the hot topic — from personalized shopping, to healthcare, to autonomous vehicles, everyone is talking about the endless potential applications and where this technology will take us next. Advertising is no different. As the industry shifts toward a community based ecosystem, we see an interesting intersection emerge with AI-driven creative data. But the question is, how do you leverage this new kind of data to better inform your ads and allow your campaigns to work smarter, faster, better?
Join leaders at Reddit and Vidmob for cocktails and conversation, and learn how to leverage creative data to drive better results with more effective creative decisions. Leave with a fresh perspective on how this can be applied to your brand.Â
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Beverages and light bites will be served.Â
This event is open to all Reddit and Vidmob partners.Â
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Technology is so ingrained in our daily lives that its permeation feels innate - was there ever really a time we didn’t have smartphones? Whether it’s calling family back home, sending an email to a coworker, or scrolling through your social media feed, technology is everywhere and the ability to stay connected has never been easier. By staying connected, feelings of isolation and loneliness are abated and mental health can thrive. So what is our role as marketers and personal ambassadors for wellness in this tech forward landscape to protect mental health and wellness?
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During this session, our panelists will share their own successful experiences leveraging technology for positive change, while also delving into potential risks and how to mitigate them. Don’t miss out on this enlightening conversation about how technology can enhance our well-being.
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We’ll have breakfast bites, beverages and a Be Well Juice Bar to enjoy. Reddit’s Global Brand Ambassador, Will Cady, will close the morning with a meditation focused on well-being as we start our day in Cannes.
This event is open to all Reddit and Ad Council partners.Â
Every day, redditors ask for recommendations like, "What perfume do you get the most compliments on?" At Cannes Lions, we’re doing a daily reveal of redditors’ recs and their favorite products from some of their most-talked-about brands. Make sure you stop by at 1pm Monday - Thursday to get the inside scoop and some very special surprises!
Join us for an insightful fireside chat and networking event on how peer-to-peer recommendations on Reddit can drive real results for businesses and consumers alike.
Will Cady, Reddit’s Global Brand Ambassador, and Andrew Dawson, Brandwatch’s Social Networks Practice Principal, will explore how Reddit users turn to their trusted communities for advice on products and services, and how these recommendations can have a significant impact on purchasing decisions. They will discuss how brands can find advertising success on Reddit and make sense of insights to inform their strategies with Brandwatch.
Breakfast bites and beverages will be served.
This event is open to all Reddit and Brandwatch partners.
Every day, redditors ask for recommendations like, "What perfume do you get the most compliments on?" At Cannes Lions, we’re doing a daily reveal of redditors’ recs and their favorite products from some of their most-talked-about brands. Make sure you stop by at 1pm Monday - Thursday to get the inside scoop and some very special surprises!
In a privacy-first world, smart strategies beyond "cookies" are necessary. Brands must invest in new technologies that make it possible to identify, and therefore target, content by interests.
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Join Axios on Stagwell Sport Beach and hear from experts in platform and publisher marketing to discuss ways brands can avoid risky ad placements and pursue value-based media buys.
Campaign's technology and gaming editor Coral Cripps, alongside David Trencher, Head of EMEA & AUS at Reddit, come together for a thought-provoking discussion to examine the challenges, the mistakes we've made and the successes we've found as leaders navigating this evolving ecosystem.
We discuss what you need to know as marketers when it comes to driving trust and building loyalty within highly influential online communities - and the tools and best practice to make your next steps easier.
This event is closed for invited guests.Â
Every day, redditors ask for recommendations like, "What perfume do you get the most compliments on?" At Cannes Lions, we’re doing a daily reveal of redditors’ recs and their favorite products from some of their most-talked-about brands. Make sure you stop by at 1pm Monday - Thursday to get the inside scoop and some very special surprises!
Theoretically, creativity is an economic multiplier that can boost business and drive sales and make money. Easy, right? But then when it comes to paying for it, it all gets a bit more complicated. We want to open up a dialogue about the value of creativity, and how it’s perceived in marketing departments and agencies. What’s really affecting marketers’ budgets? What impact has the wobbly world economy had in the last 12 months and what might be in store for us? Are agencies and production companies approaching how they charge in the most sensible way? And what’s the impact of treating creative as a cost rather than an investment?
